Creating eye-catching artwork is essential when marketing your event, feedback opportunity or society.
Canva is a great platform to create your marketing and advertisements. The website is free and enables you to create professional designs for all sorts of media, including social media content and videos. There are free templates and sizing guidelines for all formats.
Make sure all your marketing features the Herts SU logo (and if a society, the society's logo too!) This is to ensure security does not remove it if physical marketing.
How Can You Make Sure Your Marketing is Consistent?
- Think about brand colours, are there a set palette of colours that represent your society or School of Study?
- If a society, does your logo represent your society truly?
- Do you use a variety of images and graphics?
- Does the marketing supply the information students require?
- Is the font readable?
Artwork Size Formats
Emails:
- Email Header - 650x150px
- Email Tile - 275x275px
- Email Artwork - 600x400px larger size or 500x300px smaller size
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Social Media:
- Facebook – 940x788px
- Instagram Feed – 1080x1080px
- Instagram Story – 1080x1920px
- Twitter - 1600x900px
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Website: